Outdoor fixed led screen more effective way for outdoor ads

Outdoor fixed led screen more effective way for outdoor ads

 

Phoenix Metropolitan Media, you must be familiar with this company.

The company buys not only advertising but also value.

Phoenix City Media has a slogan

"All our leading actions are to create value!"


Resource development

Phoenix Metropolitan Media operates not only a large number of large outdoor fixed LED screens, but also actively upgrade and transform the old screen in time to eliminate and replace new technologies. In 2016, a number of heavy screens were released, including Shanghai Baile Men Screen, Beijing Xidanjuntai Department Store Screen, Shanghai Huaihai Road Lansheng Building Screen and so on.

Outdoor fixed led screen more effective way for outdoor ads


Marketing Planning

Fengce, the first intelligent planning system in outdoor fixed LED display media industry, is the first one to help customers truly realize the evaluation and application of outdoor media value through data, and help customers screen screening and reasonable scheduling through screen optimization system and scheduling optimization system. Phoenix Metropolitan Media will give the best place and way to put it in line with users'demands.


cross-border cooperation

The cooperation with China Ford Po indicates that China Football Association has the outdoor fixed LED sign media platform for the first time in the field of outdoor communication; the cooperation with the audiences directly goes on the big screen, and the era of national live broadcasting keeps pace with the trend of the times; the application of VR, body feeling, light capture and other black technologies in outdoor fixed led billboard advertising, outdoor interactive marketing is the future trend.


Look at a few recent marketing cases of Phoenix Metropolitan Media, so that you can clearly send capitalized clothes.


Naked-eye 3D advertising

Lee jeans advertisement, 360-degree body shape is the main appeal, in order to best show this appeal, Phoenix City Media used naked-eye 3D display mode, three-dimensional 3D visual effect perfectly conveys the product advantages of this jeans. Considering that the celebrity effect of Lee jeans spokesperson Yuner can increase the attraction of the advertisement, a New Year's greeting clip was selected to play on the big screen synchronously with the jeans. With the strong atmosphere of the New Year approaching and the star effect of Yuner, the advertising effect can be imagined.~

 

Outdoor fixed led screen more effective way for outdoor ads
Interactive advertisement

On July Eve, 2016, Phoenix Metropolitan Media created an "no distance, no encounter" one-hour package screen interactive event for the release of CK wristwatch jewelry. By scanning the two-dimensional code on the outdoor fixed led screen and uploading HALF & HALF photos with their partners, the audience will have the opportunity to meet in the screen, fully seizing the people's "love and show" psychology on Valentine's Day.

 

Outdoor fixed led screen more effective way for outdoor ads
Cluster playback


As soon as Beijing's haze red warning was issued, the Phoenix Metropolitan Media took active social responsibility. From 17 to 21, all the Phoenix screens in Beijing reminded the public to reduce travel, and incarnated traffic signs, issued daily single and double number travel restriction tips.

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